When it comes to eyewear that blends bold attitude with modern refinement, Hugo Eyewear stands firmly in its own lane. Known for redefining contemporary style, Hugo brings a confident, fashion forward perspective to the world of Formula 1 through its partnership with the Visa Cash App RB Formula 1 Team—a collaboration rooted in innovation, speed, and unapologetic individuality.
Inspired by the intensity and precision of F1, Hugo Eyewear frames channel a distinctive motorsport edge while maintaining everyday sophistication. Streamlined silhouettes, lightweight construction, and technical detailing reflect the fast paced environment of the racetrack, translating performance driven design into wearable luxury for those who move with purpose and confidence.
Motorsport Inspired, Style Focused
Every pair of Hugo Eyewear is designed to echo the brand’s progressive DNA—a balance of clean design, modern masculinity, and performance influence. From sharp rectangular frames to aerodynamic profiles, each style carries subtle references to racing culture through refined materials, sleek finishes, and precision engineering.
These aren’t just frames; they’re an expression of modern identity—created for individuals who value innovation, ambition, and global culture. With features like lightweight comfort, durable materials, and all day wearability, Hugo Eyewear delivers designer eyewear that feels as powerful as it looks, inspired by the energy of Formula 1 and the forward momentum of the Visa Cash App RB Formula 1 Team.
Checkout the 2026 collection available now at Ottika.com, delivering bold, performance inspired frames that blend modern design, precision craftsmanship, and a confident edge shaped by contemporary culture and motorsport influence.
